Apple Search Ads Certified Partner
Apple Search Ads Agency that drives installs, subscribers and revenue.
Admiral Media is an Apple Search Ads Certified Partner. We run ASA campaigns for gaming, subscription, utility and ecommerce apps — across all four placements, in 175+ App Store markets.
- Apple Search Ads Certified Partner
- 50+ apps scaled across 175+ markets
- SKAN & MMP attribution specialists
- Senior-only team — no juniors on your account
Let’s audit your ASA campaigns
We’ll review your account structure, keyword strategy and bids — and show you exactly where installs and revenue are being left on the table.
App Store Markets
Apps Scaled
Ad Spend Managed
ASA Agencies
The Problem With Most ASA Agencies
Most paid UA agencies treat Apple Search Ads as an afterthought — a checkbox channel next to Meta and Google. They set up a basic campaign structure, let automation run, and report CPI without connecting it to revenue. The result: spend goes up, installs go up, and ROAS is a mystery. Apple Search Ads is the highest-intent channel in mobile UA. But intent alone doesn’t produce ROAS — structure, measurement and creative execution do.
Campaign Architecture
Proper segmentation by intent (brand, competitor, category, discovery), match types and placement. No more mixing branded and generic performance in the same report.
Revenue-Connected Measurement
SKAN conversion values mapped to revenue events, integrated with your MMP (Adjust, AppsFlyer, Singular) so you see D7, D30 and D90 ROAS by keyword.
Custom Product Pages
Intent-specific App Store listings that convert ASA traffic 15–40% better than a single generic page.
Full-Funnel Apple Search Ads Management
Search Results Campaigns
The core of ASA performance. We build keyword architecture covering your highest-intent branded, competitor and category terms, with CPT bidding tuned to your CPA targets. Weekly keyword expansion, negative keyword hygiene and bid automation.
Custom Product Pages (CPPs)
We design, build and A/B test Custom Product Pages for your top keyword clusters — creating intent-matched App Store experiences that improve install rate and install quality. Most clients see 20–40% CR improvement from CPP testing.
Search Tab & Today Tab
Discovery placements that build category share of voice. We run these with separate budgets and evaluate on brand lift and new-user reach, not install ROAS.
Product Page Ads
Targeting users browsing competitor and category app pages. A high-value placement for conquest and brand defence that most agencies underutilise.
SKAN & MMP Attribution
We set up SKAN conversion value schemas mapped to revenue events, integrate with your MMP and build dashboards that show cohort ROAS — not just install counts. If your current ASA reporting stops at CPI, you’re flying blind.
International Expansion
ASA is live in 175+ App Store markets. US CPTs are 3–5× higher than Japan, South Korea and MENA — with comparable or better LTV for subscription apps. We build localised keyword lists and creatives for international scale.
What Our ASA Clients Achieve
How We Scale Your Apple Search Ads
ASA Audit
We audit your current campaign structure, keyword list, bid logic, SKAN setup and MMP integration. We identify gaps between your current performance and category benchmarks.
Campaign Restructure
Full rebuild of campaign architecture around intent tiers. Brand, competitor, category and discovery campaigns with proper segmentation. New keyword research using Apple’s Search Match data.
CPP Design & Testing
We identify your top 5 keyword clusters and design Custom Product Pages for each. A/B testing begins against your existing product page baseline.
Measurement Setup
SKAN conversion value schema aligned to revenue events. MMP integration verified. Custom dashboard built for weekly reporting.
Ongoing Optimisation
Weekly bid adjustments, keyword expansion/pruning, CPP iteration and cohort ROAS analysis. Monthly strategy review with growth recommendations.
“Admiral Media transformed our Apple Search Ads performance. Within 90 days, our CPI dropped 34% and subscription conversion rate improved by 28%. They’re the only agency that actually understands SKAN.”
Frequently Asked Questions
Ready to Scale on Apple Search Ads?
Get a free audit of your current ASA setup. We’ll identify the top gaps in your campaign structure and show you exactly where installs and revenue are being left on the table.