In digital marketing, “performance marketing” refers to a metrics-based approach. Businesses that wish to reach a significant audience benefit from payment based on content engagement. Performance marketing refers to internet advertising where corporations only pay...
Overall, performance marketing helps you target your audience with a more data-driven approach. The data obtained can be used to optimize your marketing campaign over time. On top of that performance marketing ensures that you only have to pay for measurable results like sales or clicks...
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