Ratio: 2:3 (e.g. 1,000px x 1,500px)

Aspect ratio: shorter than 1: 2 (width: height), higher than 1.91: 1.

Best performing Vertical, it could launch 9.16 vertical format adjusted for Tik Tok/Snapchat with up/bottom extremes considered to not be clipped.

Pinterest ads for eCommerce

Vertical Videos have better performance 2:3, 9:16

Include sound and in case voice includes text with key messages

Use emojis and it’s great to get attention

Title: First 40/100 characters are what usually show ups in feeds

Description: First 50/500 characters are what people normally see when they click on the pin

Look for different Keywords: Specific and Broad

Some cases of extreme Before/After would be rejected.