TikTok for Business? Top Tools to Get You Started

2022-09-19T10:01:52+00:00

For using TikTok for business, you need tools that will help you to design your ads, build your strategy, and work efficiently. In this article, we will be covering some major TikTok tools for business. Read it until the end. It will be worth your time.

TikTok for Business? Top Tools to Get You Started2022-09-19T10:01:52+00:00

Creatives’ magic: How one ad can reduce the CPI by 57% on TikTok

2022-06-30T07:06:34+00:00

We have been running campaigns for a while already for a meditation and mindfulness app with over 2,000 guided meditation sessions in 6 languages and used by 8 million people worldwide. Not long ago, we started testing a new channel with high popularity these days...

Creatives’ magic: How one ad can reduce the CPI by 57% on TikTok2022-06-30T07:06:34+00:00

Why A/B testing on TikTok is wasting your money?

2022-09-28T13:21:32+00:00

Digital marketers are constantly striving to create the perfect ad. A/B testing provides marketers with a framework to systematically identify copy and creatives that resonate with target audiences. But is A/B testing on TikTok wasting your money, and how does it compare to Facebook A/B testing?

Why A/B testing on TikTok is wasting your money?2022-09-28T13:21:32+00:00

How we lowered our Client’s CPIs with TikTok’s new App Profile Feature

2022-06-25T06:28:24+00:00

TikTok has recently launched a new feature called App Profile and, as your TikTok experts, we would like to introduce you to it and analyze its impact on performance. First, let’s identify TikTok’s new App Profile Feature. You will find it in the ad section of TikTok inside the app in the App Profile segment. You can edit most things...

How we lowered our Client’s CPIs with TikTok’s new App Profile Feature2022-06-25T06:28:24+00:00

New TikTok Auto Targeting feature: what is its impact?

2022-05-16T10:30:39+00:00

TikTok released a new targeting option in its ad set setup. We are talking about the Automatic Targeting feature, and of course, we got our hands dirty and tested it out in some of our client’s accounts. So, what’s this about? It’s giving the algorithm the freedom to automatically show our ads to what it considers “relevant users”...

New TikTok Auto Targeting feature: what is its impact?2022-05-16T10:30:39+00:00

3 things to consider when designing an ad for Tiktok

2022-08-24T13:49:38+00:00

TikTok is without a doubt one of the most popular social media apps. Between all the different types of videos and live streaming, you will always find something to watch on TikTok. But how much do you really know about the TikTok app?

3 things to consider when designing an ad for Tiktok2022-08-24T13:49:38+00:00

New TikTok Ads to boost performance!

2022-08-24T13:48:48+00:00

TikTok has introduced some great new features for businesses looking to advertise on the platform. Here, we break down what these new formats are and how they can help refresh your marketing strategy.

New TikTok Ads to boost performance!2022-08-24T13:48:48+00:00

Video Engagement Report – TikTok Ads vs Facebook Ads

2022-08-24T15:43:21+00:00

Back to our current “hot” topic of comparing performance on TikTok Ads vs Facebook Ads, we are ready to share some new data, and at this time we focus on video engagement! We have analyzed the key metrics...

Video Engagement Report – TikTok Ads vs Facebook Ads2022-08-24T15:43:21+00:00

Corona’s impact on the mobile app industry. Part III.

2022-08-15T15:16:46+00:00

There is a lot going on in the world right now, brands and marketers are asking themselves how they can respond to the changed consumer behaviors, and what the best strategies are through these uncertain times.

Corona’s impact on the mobile app industry. Part III.2022-08-15T15:16:46+00:00
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