Dive into the dynamic world of app marketing with the Apptica Conversations podcast series, your premier source for insights and expert discussions in the field.
Our series is an invaluable resource for anyone looking to understand the nuances of user acquisition, the challenges and strategies around iOS campaigns, and the keys to sustained overall growth in the highly competitive mobile app landscape.
Every episode features in-depth conversations with leading industry experts, such as Performance Marketing Directors, Growth Hackers, and User Acquisition Managers, who share their firsthand experiences, strategies, and actionable tips.
It all started with video and audio streaming services but then it turned out that the model works for so many other apps. But popularity doesn’t necessarily mean that app brands actually know how to make the most of it. Today, we have Tobias Boerner talking about the best practices for App Subscriptions.
How do you stay on top of risks when a client’s campaign is rapidly scaling? According to today’s guest, it’s not always about hiring more people. Plus, insights on emerging channels, like TikTok. André Kempe is the founder of Admiral Media, a performance app marketing agency…
The story of early adoption by teenagers of YouTube, Instagram, and Snapchat repeats itself with TikTok. Ask anybody on the street “Who is using TikTok?” and they would reply “Of course teens!”. The thing is – it is not a necessary truth, in fact, the platform has not been solely used by Gen Z.
Discover how to set up a mobile CRM and how to use it to increase your retention and monetization. Plus, you’ll learn the 3 important stages of a mobile CRM. Florian Gleißner is the Marketing Manager at Admiral Media sharing his thoughts with Steve…
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