How to Measure Apple CPP?

2022-11-30T09:15:47+00:00

Apple’s iOS 15 provided some new tools for marketers. Custom Product Pages (CPP) let you create multiple versions of your App Store product page for your ad campaigns. That means you can make your app store landing pages more relevant to your audience, which is key to conversions and app installs.

How to Measure Apple CPP?2022-11-30T09:15:47+00:00

What are Google app campaigns? How to Set Up and Optimize Google App Campaigns

2022-11-21T18:54:26+00:00

How to Set Up and Optimize Google App Campaigns Your new mobile app is getting outstanding reviews. You know it's not extensively utilized, so you must promote it to boost downloads and engagement. There are several strategies to promote your new program.

What are Google app campaigns? How to Set Up and Optimize Google App Campaigns2022-11-21T18:54:26+00:00

What will the cost of Pinterest ads be in 2023?

2022-11-21T18:40:38+00:00

How much do Pinterest ads cost in 2023? Pinterest is an idea discovery, curation, and sharing platform that combines elements of a search engine with a social network. Ads on Pinterest allow companies to market their wares to Pinterest users. Promoted pins are another name for Pinterest ads.

What will the cost of Pinterest ads be in 2023?2022-11-21T18:40:38+00:00

Marketing Mix Modeling (MMM) For Dummies

2022-11-17T13:38:02+00:00

How do you know which marketing activities are driving sales? Marketing Mix Modeling (MMM) can answer that question. It looks at how marketing efforts influenced business results in the past, so you can make better decisions when spending marketing budgets in the future. 

Marketing Mix Modeling (MMM) For Dummies2022-11-17T13:38:02+00:00

How to optimize Apple Search Ads – a quick guide

2022-11-16T10:07:38+00:00

Apple Search Ads is one of the most complicated ad channels, and it requires a lot of work. We do that efficiently using automation scripts that help decrease the duplications you might have in your ad account. We also structure your account in the best way possible to get you the lowest cost per install on the dollar.

How to optimize Apple Search Ads – a quick guide2022-11-16T10:07:38+00:00

How To Turn Your Subscription App Into A Booming Business

2022-11-16T10:11:05+00:00

How to Turn Your Subscription App Into A Booming Business Subscription business models are commonplace nowadays. Let's break down what a subscription business model is, how it operates, and the advantages it offers in this piece.

How To Turn Your Subscription App Into A Booming Business2022-11-16T10:11:05+00:00

What are the steps involved in mobile app marketing?

2022-10-18T16:23:49+00:00

Mobile app marketing is pretty much a necessity to increase brand awareness, reach a bigger audience and stand out from your competitors. It also helps you understand the needs of your customers to make some much-needed changes to your app...

What are the steps involved in mobile app marketing?2022-10-18T16:23:49+00:00

Growth Marketing vs Performance Marketing: All you need to know

2022-10-13T06:28:35+00:00

Overall, both growth and performance marketing strategies have their benefits and disadvantages. Growth marketing favors emerging companies, while performance marketing favors multiscale companies. If your company is a fit for performance marketing...

Growth Marketing vs Performance Marketing: All you need to know2022-10-13T06:28:35+00:00

Performance Marketing Best Practices

2022-10-13T06:21:22+00:00

Overall, performance marketing helps you target your audience with a more data-driven approach. The data obtained can be used to optimize your marketing campaign over time. On top of that performance marketing ensures that you only have to pay for measurable results like sales or clicks...

Performance Marketing Best Practices2022-10-13T06:21:22+00:00
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