by Anna | Apr 11, 2021 | Data & Insights, Performance Marketing Blog
You can win +150% ROAS with this strategy on Facebook! With some simple settings, you can easily win a lot on your performance marketing strategy. Just follow some common strategies known in the marketing industry which I will try to explain and prove with facts...
by Anna | Mar 24, 2021 | Data & Insights, Performance Marketing Blog
Yes, digital marketers are going to experience another massive change in the industry. First, iOS14 and Apple’s SKAdnetwork, and after that, Google wants to delete all 3rd party cookies from their Chrome browser by 2022. As if the first topic wasn’t enough, we get to...
by Mahmoud Monem | Mar 18, 2021 | Data & Insights, Performance Marketing Blog
Apple’s iOS 14 is changing the advertising industry once and for all. You must be familiar with this by now and much likely confused about the ton of information out there. In the past week, we prepared the first-ever SKadnetwork report with real data but...
by Anna | Mar 16, 2021 | Data & Insights, Performance Marketing Blog
During Covid-19 times, consumers had a very unfortunate experience when retailers had to close as countries went into lock-down which impacted shopping lovers as well as businesses who relied on in-store shopping only. Pinterest is taking steps to make it easier for...
by Web Dev | Mar 9, 2021 | Data & Insights, Performance Marketing Blog
We ran experiments with Adjust tracking on Liftoff + Twitter and here are the results Your app marketing will fundamentally change with Apple’s new privacy layer. A tremendous amount of information about your user acquisition campaigns will look different and...
by Anna | Feb 3, 2021 | Branding, Performance Marketing Blog
Agile, flexible, and transparent — are just some of the positive words our clients have said about us. Our expertise is conducting performance marketing for your apps, which can help your business grow and achieve your goals. Need tracking, campaign optimization, or...
