What are the steps involved in mobile app marketing?

2022-10-18T16:23:49+00:00

Mobile app marketing is pretty much a necessity to increase brand awareness, reach a bigger audience and stand out from your competitors. It also helps you understand the needs of your customers to make some much-needed changes to your app...

What are the steps involved in mobile app marketing?2022-10-18T16:23:49+00:00

Growth Marketing vs Performance Marketing: All you need to know

2022-10-13T06:28:35+00:00

Overall, both growth and performance marketing strategies have their benefits and disadvantages. Growth marketing favors emerging companies, while performance marketing favors multiscale companies. If your company is a fit for performance marketing...

Growth Marketing vs Performance Marketing: All you need to know2022-10-13T06:28:35+00:00

Performance Marketing Best Practices

2022-10-13T06:21:22+00:00

Overall, performance marketing helps you target your audience with a more data-driven approach. The data obtained can be used to optimize your marketing campaign over time. On top of that performance marketing ensures that you only have to pay for measurable results like sales or clicks...

Performance Marketing Best Practices2022-10-13T06:21:22+00:00

4 different attribution models: which one is right for your business?

2022-11-02T08:50:00+00:00

Attribution models are considered the main element in determining which ad network gets paid and help you decide where you should invest your buck. However, you need to take into consideration its accuracy and the fact that there is always a discrepancy level...

4 different attribution models: which one is right for your business?2022-11-02T08:50:00+00:00

TikTok Ads: The Complete Guide to TikTok Advertising and Its Benefits

2023-01-25T10:00:45+00:00

More than a billion people use TikTok, a social media platform for uploading short videos. The key selling point of TikTok Ad is that it comes with in-built recording and editing facilities, allowing users to record, edit easily, and share videos on the network, which may become viral if done well.

TikTok Ads: The Complete Guide to TikTok Advertising and Its Benefits2023-01-25T10:00:45+00:00

An In-depth Guide To Freemium Mobile Apps

2022-10-02T13:21:48+00:00

In short, the freemium monetization model can be highly beneficial if your app offers long-term value to customers and has a high level of user engagement. This format allows your app to be reached by a large audience and greatly boosts your download numbers.

An In-depth Guide To Freemium Mobile Apps2022-10-02T13:21:48+00:00

How to Make the Most of Apple’s Custom Product Pages

2022-10-21T14:25:33+00:00

Apple's Custom Product Page is an entry point to more downloads. After Apple’s IOS 14 update, many marketers feared it was the end for customization. However, custom product pages are one of the few new weapons marketers can add to their arsenal in 2022. 

How to Make the Most of Apple’s Custom Product Pages2022-10-21T14:25:33+00:00

Email Marketing Strategies For Mobile Apps

2022-10-02T13:13:28+00:00

You may find email marketing strategy for mobile apps to be completely overwhelming if you have never created a successful campaign in the past. Campaigns should not be fuzzy, and they must help increase ROI. There is a huge possibility that these email campaigns will outperform...

Email Marketing Strategies For Mobile Apps2022-10-02T13:13:28+00:00

15 Must-Haves For Successful, User-Friendly Mobile Apps

2022-10-03T12:36:09+00:00

Utmost care should be taken while designing a mobile app, as user expectations have surged over the years. That’s why user-friendly features as detailed above should be implemented at every step of the way to make the user experience as smooth and streamlined as possible.  

15 Must-Haves For Successful, User-Friendly Mobile Apps2022-10-03T12:36:09+00:00
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