HOW WE SCALED TIER USER ACQUISITION BUDGET TO THE MOON
Our team prepared the benchmarks like CPM, CPC, and CTR then added the desired KPIs we got from the TIER team so that we make faster decisions when doing daily optimization. Then we followed a pretty straightforward if/else approach.
HOW WE SCALED FACEBOOK ADS WHILE DRIVING DOWN CUSTOMER ACQUISITION COSTS FOR HIMALAYA
Himalaya wanted to scale their user acquisition and expand by advertising both their mobile app and their web platform across the US, LATAM and Chinese speaking people outside of mainland China. We were aiming to reach users in 3 main languages, English, Spanish, and Chinese (traditional and simplified).
HOW WE BOOSTED USER ACQUISITION FOR A LEADING FAST COMMERCE APP
Performance marketing is about understanding the customer journey and having a process in place to measure all aspects of that journey. Then comes the technical part that consists of tracking events and learning.
NeuroNation is one of the leading Brain Training company based in Germany, offering tailored scientific cognitive games with proven effectiveness. They collaborate with many prestigious Universities and Hospitals and the training is being used successfully in Alzheimer’s research as well as stress & burnout prevention.
Fastic Fasting App & Intermittent Fasting Tracker – Fastic has become one of the largest community based intermittent fasting apps which helps its users to lose weight, gain control about food habits with lessons and food planning tools.
KaufDA is the ultimate deals app from Germany. Users can look for different shopping deals on groceries, cosmetics, furniture, or electronics and can always be a step ahead in the savings game. Also they can browse for discounts and set up alerts for their favourite stores. Shopping has never been so smooth & easy, all thanks to kaufDA.
SLIDE is a South Korean video dating app that changes your first-date frustrations into real connections and instant chemistry. You can explore video profiles, go on first dates via video calls at your fingertips, and find that chemistry before dating in real life.
NATIVE INFLUENCER CONTENT REALLY MAKES A DIFFERENCE
We faced the challenge of investing our budget more efficiently on TikTok in the US while scaling the spend. We knew that channel was a great opportunity to reach good quality users for SLIDE and proved that good native influencer content really makes a difference.
Azar is a South Korean video app that allows you to talk and make friends with people from over 190 countries. You can easily explore new cultures and people from all over the world. Azar let you to meet someone new at the turn of each swipe through live video calls.