Cheap installs that churn
Platforms find whoever is cheapest to convert. Without the right events, that means users who never pay.
Paid social · Senior growth team
Meta, TikTok and Snapchat campaigns with creative made in-house, measured against subscriptions and revenue. Not reach.
The paid social problem
Platforms find whoever is cheapest to convert. Without the right events, that means users who never pay.
Social ads wear out in weeks. Without a steady supply of new variants, costs creep up.
ATT and SKAdNetwork hide most iOS users. Bad conversion mapping sends the algorithm after the wrong people.
What we run
Published client results
Each figure comes from a published Admiral case study. They are client results, not a forecast for your app.
Clients and recognition
“We were able to scale our paid social spend by more than 200% while achieving our target ROAS.”
Jakob FutorjanskiCo-founder, NeuroNation“With the experience of the Admiral Media team, we were able to super-scale our growth on TikTok.”
Stefani StaeckHead of Mobile User Acquisition, Bonial“Admiral always finds new creative ways to drive downloads and is always fully prepared for a meeting.”
Olav HexebergCo-founder, ØNSKHow we work
It plans, produces and runs ads on social platforms such as Meta, TikTok and Snapchat. At Admiral Media one team owns strategy, creative, measurement and optimisation, and reports against revenue rather than reach.
Meta (Facebook and Instagram), TikTok and Snapchat, plus Reddit and Pinterest where the audience fits. Each platform gets its own creative, audience and bidding plan, because what wins on Meta rarely wins on TikTok unchanged.
We map SKAdNetwork conversion values to your funnel, set up server-side events on each platform and connect your MMP, such as Adjust, AppsFlyer or Branch. For iOS-heavy accounts we add incrementality tests to check what attribution cannot see.
Yes. Our studio and AI Creative Factory produce UGC-style, motion and AI-assisted ads, and we run the testing framework. If you have your own creative partners, we brief and review their work too.
Yes. For games we optimise towards retention, in-app purchases and ad revenue rather than raw installs, and keep campaigns supplied with gameplay creative. For Star Chef 2, AI-made creatives lifted ROAS by 45%.
A monthly management fee, either a flat retainer or a percentage of media spend, separate from the media budget you pay the platforms. Retainers are transparent and monthly, with no long lock-ins and no budget minimums. We recommend a media budget after the first call.
Talk to our team
Share your app, target markets and the step of the funnel you want to fix. A senior strategist replies within one business day.
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