eCommerce marketing · Senior growth team
We run Meta, TikTok, Google Shopping and creator ads for online stores and shopping apps, and judge them on profit after product costs.
The short answer
An eCommerce marketing agency brings buyers to an online store or shopping app with paid ads, creators and product feeds, then turns first orders into repeat customers. The good ones judge campaigns on profit after product cost, shipping and returns, not on revenue. At Admiral Media one senior team runs Meta, TikTok, Google Shopping and creator ads, with the creative to match.
Updated Every result on this page links to a published case study
Where online stores lose money
Most stores can buy traffic. Fewer can buy profitable orders. These are the four steps that decide which one you get.
Know the rules
Platforms report revenue. Your business runs on profit. These four facts shape how we buy.
Do the maths
Put in your own numbers. Same budget, lower cost per new customer, more first orders every month.
+60% ROAS at day 7 for ØNSK. Read how
First orders a month today1,429
At the lower cost1,905
Extra first orders a month+476
This is arithmetic on your numbers, not a forecast. Results depend on your app, market and offer.
Get a plan for your numbersPublished client results
Each figure comes from a published Admiral case study. Bars show the reported change, not a forecast for your app.
HigherWishlist shopping app“Admiral always finds new creative ways to drive downloads and is always fully prepared for a meeting.”
Olav HexebergCo-founder, ØNSK+60%ROAS at day 7−31% CPI, 3.8x cheaper CPMsRead the ØNSK case study 
HigherShopping and offers appcreators+146%user activity−18% CPI with creator adsRead the kaufDA case study Grocery delivery appLowerQuick commerce−91%paid CAC+5,152% paid users, +1,210% paid purchasesRead the Grocery delivery app case study Food delivery appLowerDynamic creativeSouth Africa−32%CPA+77% spend with three times the creativeRead the Food delivery app case study Revenue up, profit flat? Ask for a senior second opinion on your ad spend.
Talk to Our TeamAgency, in-house or both
Many of our clients keep an in-house team and use us for creative volume, new channels or a second opinion.
| Admiral Media | In-house team | Generalist agency | |
|---|---|---|---|
| What gets judged | Profit per order after ad cost | Whatever your dashboards show | Often platform ROAS |
| Creative | Creator videos refreshed weekly | Limited by your content team | Brand assets reused everywhere |
| Product feed | Cleaned and tested as part of the job | Often nobody's job | Usually left as it is |
| Tracking | Conversions API and server-side events | Depends on developer time | Often pixel only |
| Cost structure | Retainer or % of spend, no lock-in | Salaries, tools and hiring time | Retainer or % of spend, terms vary |
Clients and recognition
“With the experience of the Admiral Media team, we were able to super-scale our growth on TikTok.”
Stefani StaeckHead of Mobile User Acquisition, Bonial“We were especially impressed by their professionalism, speed, and level of expertise.”
Sarah FronckevicCMO, Breeze“Since the beginning of our work with Admiral Media, we have seen only one direction: upwards.”
Phillip WaymanCMO, Fastic
“Our clients consider us a long term growth partner. We sail the same boat as them.”
How we work
Two-minute self-check
Tick what is true for your account today. Nothing is sent anywhere.
Your score updates as you tick.
Talk to Our TeamUsually a monthly fee: a flat retainer or a percentage of ad spend. At Admiral Media it is separate from your media budget, with no budget minimums. You get a written plan and fee after the first call.
We add product cost, shipping and returns to the revenue each channel reports, then judge campaigns on profit per order after ad cost. Budgets and bids follow margin, not revenue.
Meta is usually the steadiest source of profitable new customers, Google Shopping and Performance Max catch people ready to buy, and TikTok and creators work well for products that sell on demonstration.
Yes. Creator videos usually beat polished brand ads in the feed. kaufDA's creator ads drove 146% more user activity than its regular ads, at an 18% lower CPI.
Yes. Feed quality decides how Shopping and catalogue ads perform, so we clean titles, prices, stock and images as part of the work.
We build creative and audiences weeks ahead, test offers before the peak, and set budget rules for the days when auction prices jump.
Yes. Published examples include ØNSK, a wishlist app, kaufDA, a shopping and offers app, and a grocery delivery app that cut paid CAC by 91%.
Yes. One senior team runs Meta, TikTok, Google Shopping and Performance Max, Snapchat and creator ads, and makes the ad creative that feeds them. Creative is tested against the same profit numbers as the media, so the ads that win are the ones that sell at a margin.
On data from your own store, not the revenue each platform reports. We judge channels on profit per order after ad cost, product cost, shipping and returns, and add Conversions API and server-side tracking first, because Apple's tracking rules hide many iOS sales from Meta and TikTok.
A monthly management fee: a flat retainer or a percentage of media spend, kept separate from your ad budget. There are no budget minimums. You get a written plan and fee after the first call.
Talk to our team
Share your app or store, your markets and the step of the funnel you want to fix. A senior strategist replies within one business day.
What happens next
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