Apps, Games & ecommerce – we accelerate your business with AI‑powered creative and performance marketing.
Admiral Media is a specialist mobile game user acquisition agency. We scale profitable installs across Apple Search Ads, TikTok, Meta and Google UAC, steering on D30 ROAS and payback, not install counts.
Admiral Media is a specialist mobile game user acquisition agency for studios and publishers. We plan, build and run paid UA across Apple Search Ads, TikTok, Meta, Google UAC, AppLovin and Unity, measure SKAN-native with predictive LTV, and steer every cohort on D30 ROAS and payback. We have scaled strategy, RPG, puzzle and casual games across North America, Europe and LATAM, managing EUR 5.8M+ in monthly gaming ad spend.
Three games we scaled profitably. The numbers come from the studios and our own reporting, never industry averages.
Game UA stalls when the creative goes stale. Our AI Creative Factory ships a constant stream of fresh hooks, formats and concepts across every genre, so the algorithm never runs dry. Below are real ads we built and ran for live games. For Star Chef 2 the same engine meant 60+ variations a week and a 55% lift in CTR.
A closed loop, not a campaign. Every cycle feeds the next with sharper creative, cleaner measurement and more profitable spend.
SKAN schema, conversion values, tracking and creative review.
Channel mix, pLTV bidding plan, creative concepts.
Fresh creative weekly, fast hook testing, geo and bid moves.
Cohort ROAS, payback and predictive LTV, SKAN-native.
Push spend where payback holds, protect efficiency.
Cheap installs are easy. Profitable players are the job. We model every cohort from D7 to D90 and only scale spend where the curve crosses into payback.
Channel agnostic. We put budget where your players and payback are, then scale it.
Advantage+ and manual buying for broad, profitable reach.
Creative-led growth where game audiences actually are.
UAC across Search, Play, YouTube and AdMob.
Own App Store intent at the moment of download.
Rough CPI ranges we see across scaled games. Use them as a directional sanity check on your own numbers, never as a target or a promise.
We run game UA all day. We know SKAN, playables, hook fatigue and genre economics, so you do not pay us to learn.
An in-house AI Creative Factory feeds the algorithm fresh hooks every week, the single biggest lever in modern game UA.
The people who plan your UA are the people who run it, with the founder close to every account.
D30 ROAS and payback, not vanity installs. We push spend only where the cohort math holds.
A sample from scaled Admiral engagements across gaming, subscription and consumer apps. No anonymous quotes, no manufactured praise.
We achieved our goals and Admiral Media was able to outperform our own initiatives, thanks to the successful optimisation.
Exceptional expertise in user acquisition and creative strategies. What truly sets them apart, for me, is their commitment to knowledge.
With the Admiral team we scaled our paid social spend by more than 200% while hitting our target ROAS.
Founder & CEO
Andre founded Admiral Media in 2019 after leading marketing at some of Europe’s fastest-scaling apps, as Head of Marketing and CMO at LOVOO, fleek by Zalando and Mr D Food. He still sits close to every account. The team scales strategy, RPG, puzzle and casual games across North America, Europe and LATAM, with senior operators running the work, not junior account managers.
Admiral Media is a specialist mobile game user acquisition agency. We plan, build and run paid UA across Apple Search Ads, TikTok, Meta, Google UAC, AppLovin and Unity, produce performance creative weekly, measure SKAN-native with predictive LTV, and steer every cohort on D30 ROAS and payback.
Meta, TikTok, Google App Campaigns, Apple Search Ads, AppLovin, Unity, Snap and programmatic DSP. We are channel agnostic and put budget where your players and payback are.
Strategy, RPG, casual, puzzle and management games, from studios scaling a proven title to publishers launching into new markets. We have scaled games across North America, Europe and LATAM.
We design the SKAN conversion-value schema around your economics, model the gaps deterministic data cannot see, and bid on predictive LTV so we can act before the full picture lands. We report on cohort ROAS and payback, not just installs.
A user acquisition agency that lives in game UA already knows SKAN, playables, hook fatigue and genre economics. You do not pay us to learn on your budget, and our creative engine ships fresh concepts every week rather than letting creative go stale.
Every engagement starts with a review of your funnel, tracking and creative. From there we scope a plan to your goals and budget, and you get a straight answer on whether we are the right fit.
We review your funnel, channels, tracking and creative, then show you exactly where growth and payback are leaking, and how to fix it.
