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4.9 on Clutch from 48 reviews150+ brands grown€500M+ ad spend managedOfficial partner ofMetaGoogleTikTokSnapchat
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Ireland · Remote senior team

Mobile marketing agency for Dublin apps and games

An Ireland launch with a separate European expansion plan. Paid user acquisition, performance creative and ASO, run by one senior team.

  • 4.9 on Clutch from 48 reviews
  • €500M+ ad spend managed
  • 150+ brands grown since 2019
Official partner ofGoogleMetaTikTokSnapchat
  • Glovo
  • FreeNow
  • Omio
  • Cookpad
  • ShopBack
  • NeuroNation
  • Fastic
  • Thomas Sabo
  • Miles Mobility
  • Petit BamBou
  • Breeze
  • TorAlarm
  • Inshallah

Dublin market plan

An Ireland launch with a separate European expansion plan

A Dublin app team can use an Ireland launch to learn about its product, but that result does not automatically represent all of Europe. This guide focuses on a disciplined expansion handoff.

01

Write down what the Ireland test proves

State the audience, offer, app version and outcome being tested.

02

Review the next market's store journey

Compare screenshots, metadata and onboarding before rollout.

03

Choose a country-level reporting structure

Keep acquisition, activation and revenue visible by country even when campaigns share assets.

What we run for Dublin teams

One team for games and apps

Mobile apps

Subscribers, not just installs

  • Paid UA tied to trials, subscriptions and leads
  • Performance creative for Meta, TikTok, Google and Apple Ads
  • App store optimization that lifts conversion
App user acquisition
Mobile games

Player acquisition that pays back

  • Creative testing at volume, read by ROAS cohort
  • Store pages built for installs and first sessions
  • Budget moved by payback, not by installs
Games user acquisition

Localise before you scale

The Dublin launch checklist

LanguagesEnglish

Ads, screenshots and store copy in the language your users read.

CurrencyEUR

Price points and paywalls shown in local currency.

Bring to the first call
  • Ireland cohort results
  • Prioritized expansion countries and local assets
  • Country-level paid conversion and retention
Free toolCheck your store listing

Run the ASO Checker on your app in under a minute.

Clients and recognition

Trusted by growth teams

“Since the beginning of our work with Admiral Media, we have seen only one direction: upwards.”
Phillip WaymanPhillip WaymanCMO, Fastic
“With the experience of the Admiral Media team, we were able to super-scale our growth on TikTok.”
Stefani StaeckStefani StaeckHead of Mobile User Acquisition, Bonial
“We were especially impressed by their professionalism, speed, and level of expertise.”
Sarah FronckevicSarah FronckevicCMO, Breeze

Questions · Dublin

Before you brief an agency

Official references

Can an Ireland test stand in for a European launch?

It can inform the plan, but it is not proof for every market. Validate language, product coverage and paid conversion in each expansion country before projecting the same outcome.

Is EUR reporting enough to compare Ireland and Germany?

No. A shared currency simplifies reporting, but audience, language, store conversion and product behaviour still need separate analysis.

Does Admiral Media have an office in Dublin?

Admiral Media delivers its services remotely. This guide supports Dublin-based teams; it is not an office listing. Working arrangements are agreed during scoping.

How can Dublin-based teams scope an engagement?

Bring your app and target markets, with Ireland cohort results. Agree the work and management fee separately from media spend.

Talk to our team

Tell us where your Dublin app gets stuck

Share your app, target markets and the step of the funnel you want to fix. A senior strategist replies within one business day.

  • Monthly retainers, no long lock-ins
  • Fee separate from your media budget
  • Games and apps, iOS and Android

Market guide reviewed 4 October 2026.

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