Free GEO and AEO checker
Your free GEO checker.
Ready for AI search?
Check your website’s readiness for generative engine optimization (GEO) and answer engine optimization (AEO). Get clear priorities backed by the pages we can read.
- Your AI search readiness score, and what drives it
- Which AI crawlers, from ChatGPT to Perplexity, can read your page
- What AI can tell buyers about you, plus three fixes with draft wording
Trusted by growth teams at
Your website.
A clear next step.
Run a free GEO check on up to five public pages. Enter a homepage, service, product or article URL.
Checks your website, then asks AI assistants (ChatGPT and Claude) your buyers’ questions live and shows who they recommend.
How an assistant sizes you up.
SimulationWhich providers should I consider, and why?
To recommend a brand, an assistant needs its pages to state:
- What it offers
- Who it is for
- Where it operates
- Proof, such as ratings
Your check tests 10 AI crawlers, including
- ChatGPT
- Claude
- Perplexity
Here’s what we found.
Get your full GEO report.
See the findings, sources and priorities behind this preview. The report gives you a starting point; a specialist review turns it into a plan for your market.
Trusted by growth teams at 150+ brands
What the GEO checker
looks at.
A GEO checker reviews how accessible, understandable and well supported your website is for AI search. Our free GEO and AEO checker inspects up to five public pages and links each finding to its evidence. AI mentions and citations need a separate measurement.
Check your websiteCheck the public pages.
We retrieve up to five public pages and review what is accessible, how your brand is described and whether useful answers have supporting evidence.
See how AI reads you.
An AI analyst summarises how an assistant is likely to describe your business and which buyer questions you answer. Every quote is matched to the page it came from.
Fix what matters first.
Get three fixes ranked by impact with draft wording, plus the technical checks behind your score. Request a GEO review if you want help implementing them.
A real report
We ran our own
site through it.
This is the result for admiral.media on 6 October 2026: 92 out of 100, and one gap an assistant would notice. Your report shows the same parts for your site, with the quote and page behind every finding.
- One score from four parts, each explained in plain words
- Which AI crawlers can read your page, including pages that need JavaScript
- The facts AI can state about you, with the line it would quote
- Three fixes ranked by impact, with draft wording
AI search readiness
Admiral Media is in strong shape for AI answers.
- AI crawler access100
- Clear facts94
- Buyer answers75
- Technical signals100
What you offerAd creative, media buying and measurement for apps, games and ecommerce
ProofEUR 500M+ ad spend, 150+ brands, 4.9 on Clutch from 48 reviews
PricingFee model stated; fee levels and minimums sit on a page we did not read
Surface fee ranges and minimumsHigh impact
Assistants can say how Admiral charges, but not what a retainer starts at. A one-line summary with a link answers the cost question.
GEO, explained
GEO, AEO and SEO,
side by side.
Generative engine optimization (GEO) is the work of making a brand easy for AI assistants such as ChatGPT, Perplexity, Gemini, Copilot and Google AI Overviews to find, understand and cite. It builds on SEO, but the goal is to be named, recommended and quoted inside AI answers, not only ranked as a link. Answer engine optimization (AEO) is the closely related practice of shaping pages so they can be lifted as direct answers to questions.
| Aspect | SEO | AEO | GEO |
|---|---|---|---|
| Goal | Rank pages in search results | Be the direct answer to a question | Be named, recommended and cited by AI assistants |
| Where you show up | Links and snippets in Google and Bing | Featured snippets, voice answers and AI Overviews | Answers in ChatGPT, Perplexity, Gemini, Copilot and Claude |
| What it rewards | Relevance, links and technical health | Clear question and answer passages | Clear facts, quotable proof, crawler access and trusted mentions |
| How you measure it | Rankings, clicks and organic traffic | Answer and snippet ownership | Mentions, citations and share of voice in AI answers |
This checker covers the website side of GEO: whether AI crawlers can reach your pages and whether those pages state the facts and answers an assistant needs. Mentions in AI answers are measured separately. See how we measure them.
The visit matters.
The enquiry matters more.
We track the questions buyers ask, the answers that name us, and the visits that become contact form submissions.
Read the case study and its limitsChatGPT visitors’ contact form conversion rate versus our site average.
Admiral Media’s GA4, 1 March to 5 September 2026. Small sample; contact forms, not qualified sales or revenue. This is our result, not a forecast for your brand.
- Ad spend managed
- €500M+
- Brands grown since 2019
- 150+
- Apps scaled
- 200+
- Rating from 48 Clutch reviews
- 4.9
We were especially impressed by their professionalism, speed, and level of expertise.
Sarah FronckevicCMO, BreezeSince the beginning of our work with Admiral Media, we have seen only one direction: upwards.
Phillip WaymanCMO, FasticWith the experience of the Admiral Media team, we were able to super-scale our growth on TikTok.
Stefani StaeckHead of Mobile User Acquisition, BonialWe were able to scale our paid social spend by more than 200% while achieving our target ROAS.
Jakob FutorjanskiCo-founder, NeuroNationThey can quickly and effectively analyze the performance of a campaign and come up with new ideas to meet our goals.
Official partner of
Recognised by
GEO support from Admiral Media
Improve your
AI search visibility.
Your website check is a starting point. Let’s discuss your market, the questions your buyers ask and what to investigate next.
- Review your findings and the evidence behind them.
- Choose the buyer questions worth measuring.
- Discuss practical changes and ongoing GEO support.
A senior strategist reads every request and replies within one business day.
“They were always available, responded quickly to messages, and were receptive to feedback.”
Tell us about your website.
Share your details and what you want to improve. We’ll discuss whether a GEO review or ongoing support is a fit.
How we check
AI search readiness.
Generative engine optimization (GEO), also called answer engine optimization (AEO), helps brands become easier to find, understand and cite in AI answers.
This checker starts with public website evidence. Website readiness and measured AI visibility are separate. This preview provides the website check; it does not collect AI answers.
Read our AEO guide
Methodology prepared by Kevin Dosanjh, AI Infrastructure Specialist at Admiral Media. Last reviewed 2 October 2026.
Public pages, bounded scope
We check up to five pages. A failed fetch or inaccessible page reduces coverage. It does not prove that every AI crawler is blocked.
No special AI markup required
Clear, accessible content matters. A missing llms.txt file does not lower your score. Google says no special AI schema is required. Google’s AI search guidance
Search access and training are different
We distinguish OAI-SearchBot from GPTBot. Allowing one does not require allowing the other. OpenAI’s crawler guidance
A score, with its limits
The readiness score summarizes observed checks. Coverage and unknown findings are shown separately. It cannot establish recommendation frequency, search demand, future rankings or revenue.
GEO checker questions,
answered.
What is a GEO checker?
A GEO checker reviews signals related to a website’s readiness for generative AI search. Admiral’s free tool checks up to five public pages for access, brand identity, useful answers and supporting evidence. An AI analyst then reads those pages and shows how an assistant is likely to describe you, three ranked fixes and the buyer questions you answer.
Is the GEO check free? Do I need an email?
Yes. You can run the website check and see the initial findings without an email. You can request a GEO review using the enquiry form on this page. Marketing emails are optional. Report emails are not enabled in this preview.
Does this check my ChatGPT or Google AI visibility?
Partly. The checker asks ChatGPT and Claude, each with live web search, four questions buyers in your market ask, and shows whether AI names you, your place, your share of the answers and the sites they cite. When the daily ChatGPT allowance is used up, the check asks Claude only and says so. It does not query Google AI Overviews, AI Mode or Perplexity; we compare those in a review. One check is a snapshot: how often assistants recommend you needs the same questions tracked over time.
What does the readiness score mean?
The AI search readiness score runs from 0 to 100. It combines four parts: whether AI crawlers can reach your page (25%), how many key facts are clearly stated (30%), how many buyer questions your pages answer (25%) and technical signals (20%). Grades run from A (85 and above) to E (below 40). Parts we cannot measure are left out, and the score is withheld if the AI read did not run. It is a readiness signal, not a ranking, and it does not guarantee AI mentions, citations, traffic or sales.
What should I do after the check?
Inspect your first priority and its source before changing your website. Your team may be able to address it. Request a GEO review if you need help deciding what to investigate, implement or measure.
What happens to my data?
The checker reads public pages and stores the resulting report for a limited period. If you submit an enquiry, we use your details and matching website report to respond. Marketing emails are optional and may require a separate email confirmation. See our privacy policy.
How does the AI analyst read work?
After the crawl, an AI model reads the text of the public pages we fetched. It summarises how an assistant is likely to describe your business, suggests three fixes with draft wording and lists buyer questions your pages do or do not answer. Every quote is matched against the fetched text, and anything we cannot match is removed. The read itself works from your pages only. The live answers step is the part that asks AI assistants, with web search, which brands they recommend.
How does the AI analyst read work?
After the crawl, an AI model reads the text of the public pages we fetched. It summarises how an assistant is likely to describe your business, suggests three fixes with draft wording and lists buyer questions your pages do or do not answer. Every quote is matched against the fetched text, and anything we cannot match is removed. The read itself works from your pages only. The live answers step is the part that asks AI assistants, with web search, which brands they recommend.
How does the AI analyst read work?
After the crawl, an AI model reads the text of the public pages we fetched. It summarises how an assistant is likely to describe your business, suggests three fixes with draft wording and lists buyer questions your pages do or do not answer. Every quote is matched against the fetched text, and anything we cannot match is removed. It reads your pages; it does not query ChatGPT or other assistants, so it is not a measurement of your AI visibility.
Can I use this as an AEO checker?
Yes, for a review of website readiness. The checker inspects public page access, content structure, identity and evidence, then asks ChatGPT and Claude the same four buyer questions with live web search and shows whether AI names you, your place and your share of the answers. Tracking mentions and citations across assistants over time needs a fixed question set.
How do GEO, AEO and SEO fit together?
SEO helps people discover pages in search results. GEO and AEO describe work to improve visibility in AI-generated answers and answer-driven search. Accessible pages, useful content and credible evidence support both. Google says its existing SEO practices remain relevant to AI search. Read Google’s guidance or explore Admiral’s AEO service.
Can ChatGPT read my website?
Run this checker to find out. It requests your page the way the crawlers of OpenAI, Anthropic, Perplexity, Google, Microsoft and Apple identify themselves, and checks your robots.txt rules for each. A block in robots.txt or in a firewall can stop an assistant from reading, citing or linking to your page.
Does blocking GPTBot remove my site from ChatGPT?
Not on its own. OpenAI uses GPTBot to collect training data, OAI-SearchBot to show sites in ChatGPT search and ChatGPT-User for some actions a person asks ChatGPT to take. OpenAI says sites that block OAI-SearchBot will not be shown in ChatGPT search answers, so check that crawler first.