Is Google Ads a DSP?
Frequently Asked Questions Is Google Ads a DSP? Yes, Google Ads operate as a DSP (Demand Side Platform). But unlike other DSPs, there is one huge difference. While other DSPs will give you the option to purchase traffic from other suppliers, google sells exclusively from its own inventory. More from our FAQs: How to […]
How to get a refund from Google Ads?
Frequently Asked Questions How to get a refund from Google Ads? You can request a refund by canceling your Google Ads account while there is credit in the account. Google Ads will automatically initiate a refund to your bank account or credit card associated with your Google Ads account. Refunds take 2 weeks for […]
How to fix destination not working Google Ads?
Frequently Asked Questions How to fix destination not working Google Ads? If you are getting this error, look for the following things: Make sure your website’s link is not broken. The website is globally accessible on all browsers and devices. Check the error code you’re getting on your landing page. Ensure that your ads are […]
How does Google Ads provide control?
Frequently Asked Questions How does Google Ads provide control? Google Ads provides you control over a lot of aspects of your ad campaigns. You can choose how much you want to spend on ads per day, week, or month without any restrictions. Google Ads also provides control over which competitors you want to place […]
Can you do Google Ads without a website?
Frequently Asked Questions Can you do Google Ads without a website? Yes, you can. Usually, the ads you make are linked to your website. If you don’t want to make one, you can create a local page with a business profile and advertise with smart campaigns in Google Ads. More from our FAQs: How to […]
What is a core benefit of Google Ads automated bidding?
Frequently Asked Questions What is a core benefit of Google Ads automated bidding? This feature allows you to automatically adjust your bids based on your goals. Thus, you will be saving a lot of time and effort that can be saved for other tasks. It offers various different strategies that you can pick from to […]
How to find duplicate keywords in Google Ads?
Frequently Asked Questions How to find duplicate keywords in Google Ads? You can use the Google Ads editor for this purpose. Just go to “Tools” and select “Find duplicate keywords”. You can then check the whole account for duplicate keywords or just a certain group or campaign. You can also select the criteria for your […]
What are the two types of remarketing on Google Display Ads?
Frequently Asked Questions What are the two types of remarketing on Google Display Ads? The two types of remarketing offered are standard remarketing and dynamic remarketing. Standard remarketing focuses on using remarketing lists to display generic ads, i.e. to remind some website visitors about your products. Dynamic marketing, on the other hand, targets a specific […]
What criteria are reviewed by Google Ads?
Frequently Asked Questions What criteria are reviewed by Google Ads? Just like other platforms, Google Ads has its own set of guidelines that must be followed while posting an ad. These guidelines ensure that ads meet a certain standard in terms of quality. The main things reviewed by Google Ads include content and formatting, goals, […]
How does Google Display Ads drive results?
Frequently Asked Questions How does Google Display Ads drive results? Google Display Ads drive results by using its real-time view of context and behavior across the web. It combines search, shopping, and image ads to create the most relevant ads across the web. It automatically sets marketing objectives and helps you in isolating your preferred […]