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4.9 on Clutch from 48 reviews150+ brands grown€500M+ ad spend managedOfficial partner ofMetaGoogleTikTokSnapchat
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South Korea · Remote senior team

Mobile marketing agency for Seoul apps and games

Korean game acquisition with a coherent first session. Paid user acquisition, performance creative and ASO, run by one senior team.

  • 4.9 on Clutch from 48 reviews
  • €500M+ ad spend managed
  • 150+ brands grown since 2019
Official partner ofGoogleMetaTikTokSnapchat
  • Glovo
  • FreeNow
  • Omio
  • Cookpad
  • ShopBack
  • NeuroNation
  • Fastic
  • Thomas Sabo
  • Miles Mobility
  • Petit BamBou
  • Breeze
  • TorAlarm
  • Inshallah

Seoul market plan

Korean game acquisition with a coherent first session

For a Seoul game team, the campaign should connect a clear player promise with a store and onboarding experience that delivers it. This guide focuses on Korean-language creative and retention-led evaluation.

01

Review the Korean opening message

Make the reason to play understandable without relying on a long explanation.

02

Align the first-session expectation

Compare the advertised mechanic with what a new player encounters.

03

Read KRW monetization after retention

Track returning play and revenue separately, with the revenue model identified.

What we run for Seoul teams

One team for games and apps

Mobile games

Player acquisition that pays back

  • Creative testing at volume, read by ROAS cohort
  • Store pages built for installs and first sessions
  • Budget moved by payback, not by installs
Games user acquisition
Mobile apps

Subscribers, not just installs

  • Paid UA tied to trials, subscriptions and leads
  • Performance creative for Meta, TikTok, Google and Apple Ads
  • App store optimization that lifts conversion
App user acquisition

Localise before you scale

The Seoul launch checklist

LanguagesKorean

Ads, screenshots and store copy in the language your users read.

CurrencyKRW

Price points and paywalls shown in local currency.

Bring to the first call
  • Korean concept approvals
  • First-session and returning-player funnel
  • KRW monetization and acquisition cost
Free toolCheck your store listing

Run the ASO Checker on your app in under a minute.

Clients and recognition

Trusted by growth teams

“Since the beginning of our work with Admiral Media, we have seen only one direction: upwards.”
Phillip WaymanPhillip WaymanCMO, Fastic
“With the experience of the Admiral Media team, we were able to super-scale our growth on TikTok.”
Stefani StaeckStefani StaeckHead of Mobile User Acquisition, Bonial
“We were especially impressed by their professionalism, speed, and level of expertise.”
Sarah FronckevicSarah FronckevicCMO, Breeze

Questions · Seoul

Before you brief an agency

Official references

What should a Korean game campaign optimize?

Choose a reliable event tied to the game's commercial goal, supported by sufficient data. Keep installs, returning players and paying users distinct when assessing whether acquisition improved.

Can a global gameplay ad be used in South Korea?

Use the gameplay concept as a starting hypothesis. Review Korean messaging, store assets and first-session expectations, then validate player quality in the local cohort.

Does Admiral Media have an office in Seoul?

Admiral Media delivers its services remotely. This guide supports Seoul-based teams; it is not an office listing. Working arrangements are agreed during scoping.

How can Seoul-based teams scope an engagement?

Bring your app and target markets, with Korean concept approvals. Agree the work and management fee separately from media spend.

Talk to our team

Tell us where your Seoul app gets stuck

Share your app, target markets and the step of the funnel you want to fix. A senior strategist replies within one business day.

  • Monthly retainers, no long lock-ins
  • Fee separate from your media budget
  • Games and apps, iOS and Android

Market guide reviewed 4 October 2026.

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