Q: How much does it cost to work with a performance marketing agency?

Retainer fees typically range from €5,000–€30,000/month depending on channels, markets, and creative production scope. Admiral Media provides custom pricing based on your growth goals — book a discovery call for a tailored quote.

Q: Can you work alongside our in-house marketing team?

Yes — and we prefer it. We embed into your workflow, own paid channel execution, and treat your in-house team as the product experts. Clear swim-lanes make for fast decisions and better outcomes.

Question 1

What is a performance marketing agency?

Accepted Answer

A performance marketing agency plans, manages, and optimises paid media campaigns where fees and results are tied to measurable outcomes &mdash; CPA, ROAS, LTV/CAC, or subscriber growth &mdash; rather than vague awareness metrics. Every budget dollar is tracked from impression to install to revenue event.

Question 2

Which channels does Admiral Media manage?

Accepted Answer

We run campaigns across Apple Search Ads, Google UAC/App Campaigns, YouTube, Meta (Facebook & Instagram), TikTok Ads, Snapchat, and programmatic display. For subscription and e-commerce apps we also layer in ASO and CRO.

Question 3

How much does it cost to work with a performance marketing agency?

Accepted Answer

Retainer fees typically range from &euro;5,000&ndash;&euro;30,000/month depending on channels, markets, and creative production scope. Admiral Media provides custom pricing based on your growth goals &mdash; book a discovery call for a tailored quote.

Question 4

How do you measure attribution across channels?

Accepted Answer

We integrate with your MMP (AppsFlyer, Adjust, Branch, or Singular) and align on a single source of truth for installs, trials, subscriptions, and revenue events. We also use incrementality tests and media mix modelling to understand true channel contribution.

Question 5

Do you require long-term contracts?

Accepted Answer

We start with a 3-month onboarding phase, then move to rolling 30-day agreements. We prefer to earn your retention through results. Clients who stay have an average tenure of 2.5+ years.

Question 6

What is the difference between performance marketing and digital marketing?

Accepted Answer

Digital marketing is the broad umbrella covering all online channels. Performance marketing is the subset where every dollar of spend is directly accountable to measurable outcomes &mdash; clicks, installs, leads, or sales &mdash; not reach or impressions.

Question 7

Which markets and languages can you run campaigns in?

Accepted Answer

We run campaigns in 30+ markets across Europe, North America, LATAM, MENA, and APAC. Our in-house team covers English, German, French, Spanish, Italian, Portuguese, and Arabic.

Question 8

Can you work alongside our in-house marketing team?

Accepted Answer

Yes &mdash; and we prefer it. We embed into your workflow, own paid channel execution, and treat your in-house team as the product experts. Clear swim-lanes make for fast decisions and better outcomes.

Question 9

What does an initial audit include?

Accepted Answer

Our onboarding audit covers: MMP data quality review, channel account structure and bidding assessment, creative performance analysis, ASO metadata audit, competitor benchmarking, and a prioritised roadmap. You receive a written report within 10 business days.

Question 10

How often will we receive performance reports?

Accepted Answer

You get a live dashboard with daily updates, weekly Slack/email summaries, monthly strategy reviews, and quarterly business reviews with LTV cohort data and 90-day growth roadmaps.

Question 11

What industries do you specialize in?

Accepted Answer

Admiral Media specialises in mobile apps, subscription products, and digital-first brands. Our clients span categories including fitness & health, fintech, food delivery, travel, entertainment, and e-commerce across both consumer and B2B audiences.

Question 12

How is Admiral Media different from other performance agencies?

Accepted Answer

We combine creative production and media buying under one roof, which means faster iteration cycles and no finger-pointing between teams. Our proprietary revenue data from managing 30+ subscription apps informs bidding strategy, creative direction, and LTV modelling in ways a generalist agency cannot replicate.

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