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TikTok is on the brink of introducing a new app specifically for photos, tentatively named “TikTok Notes,” signalling a potential expansion into image-sharing. This
Forget what you know about app seasons: Spring 2024 is a game-changer. Spring events and holidays offer great opportunities to get your app or game
What if I told you typography could be the key to your app’s market differentiation? In all the years that Iโve been working in digital
In a world where app success hinges on effective advertising, mastering Meta (formerly Facebook) ads is non-negotiable. And who better to guide you through the
The mobile app marketplace has never been more competitive. For us, standing out isn’t just a goalโit’s a necessity. Creative design in our mobile app
A glimpse into the future of App Marketing with Pablo Perez In the recentย Business of Apps Podcastย episode, Pablo Perez tells aboutย a mistake that could cost
Think your ads are cutting it? Without creative testing on Meta, you could be flying blind. I’ve witnessed firsthand the transformation of ads developing from
There are 1.5 billion reasons your brand can’t ignore TikTok any longer. Ever since TikTok was introduced, a new world of opportunities was created for
After a successful launch in the US, the Inshallah team wanted to expand the paid ads to France. This move came with its own set
Introduction to Google Consent Mode v2: The Update and What It Means The launch of Google Consent Mode v2 represents a major moment in our
