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There are numerous factors that affect your Google Shopping campaign performance and optimized Google Shopping Feeds can be the difference between a campaign that works and one that doesn’t. You might be wondering how to optimize your feed and…
Apple recently announced several significant updates related to the App Store during WWDC21. There were some significant tweaks for App Store Optimization, and the most important announcement was the launch of custom product pages.
Admiral Media has been highlighted by Clutch as Spain’s Top Mobile App Marketing Agency for 2022. If you’re not familiar with Clutch, it’s a ratings and reviews platform that helps firms across the globe connect with the solution providers.
2021 was full of updates for Google Ads. As Google continues to roll out new features and strategies, being aware of these updates will help you adjust your strategies to keep the performance. So let’s see 9 impactful changes to consider for your 2022 Google Ads strategy.
Admiral Media runs performance marketing for your apps or e-commerce at scale. We provide services such as tracking, campaign optimization, and automation of reports across all your acquisition channels to help scale your app’s growth.
Figuring out why the UA efforts are not as profitable as before is all about being curious and finding the right baseline and comparison point. And after all, whatever the reason for the decline, it is best if marketing & product work together to solve the issue!
In-housing or outsourcing? It’s one of the biggest questions in marketing and more brands are discussing whether to hire in-house employees or to outsource marketing work to digital marketing agencies. Outsourcing has been growing through the years, shaping how…
Facebook announced, starting from October 29, 2021, user-level attribution data (raw data) of users who install an app through a Facebook ad after this date will be restricted as a result of Facebook depreciating its Advanced Mobile Measurement (AMM) program.
Campaign naming convention refers to the name you give your campaign in your advertising account. It’s a crucial part of data analysis and optimization, it can make your life way easier or complicate it. These 6 rules will help you master campaign naming conventions!
You probably already know about Google Ads. They’re the big rectangles we all see at the top and sides of search results. But, do you know whether your agency is making the correct decisions when it comes to these ads? Let’s review now the most common Google Ads Mistakes!
